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LAUNCH EXPERTISEWITH BRYAN & STEPHANIE DULANEY

Our team

The people in your corner.

A leadership team that has launched and scaled expert brands since 2006, 30 experts who each own one part of your launch, and a team of digital employees that keeps every promise moving.

Bryan and Stephanie Dulaney
Bryan and Stephanie Dulaney

Leadership & key team

Who leads your launch.

Bryan Dulaney

Founder · Your challenge host

Bryan Dulaney

Tony Robbins calls Bryan the top 1% of all marketers and funnel experts in the world. He leads strategy on every engagement, created the Perfect Funnel System and hosts the free 5-day challenge.

  • $500M+* generated for clients, partners and our own brands
  • 28 Two Comma Club, 5 Two Comma Club X and 3 Two Comma Club C Awards*
  • Author of The Entrepreneur Evangelist, Launch & Scale Your Expertise Online, How To Build, Launch & Scale One Funnel & One Offer, The Webinar Playbook, The Challenge Playbook and The Movement Builders Playbook
Stephanie Dulaney

High-Ticket Sales

Stephanie Dulaney

Stephanie builds the sales process that turns booked calls into clients. She writes custom sales scripts for experts and their teams, then trains them to deliver those scripts on premium offers.

  • Responsible for more than $100M* in phone sales
  • Top producer and Lead Sales Trainer at a Fortune 100 company
  • MBA in Marketing
Josh Brown

Technology Architect

Josh Brown

Every Launch Expertise Si build is architected with Josh. He has spent two decades designing how people learn and apply what they're taught, and he sees the whole machine: funnel, method and offer.

  • CTO of MMC Brotherhood, a membership sustaining 80%+ retention
  • Master's degree; designing education since 2006
  • Has worked alongside Russell Brunson, Todd Dickerson and Bryan Dulaney
“When it came to developing course software, we needed Josh's crucial input to know where we were succeeding and where we were falling short.”
Todd Dickerson, Co-Founder, ClickFunnels
Morgan Ervin

Branding · Business Partner

Morgan Ervin

Morgan leads branding. He shapes the positioning, story and identity that make your expertise stand out, so your offers, funnels and campaigns all speak with one clear voice.

Advertising

Michael Dulaney

Michael is our advertising wizard. In Launch & Scale, he puts your offers in front of the right buyers on Facebook, Instagram, YouTube and Google, then works the campaigns daily: kill the losers, scale the winners.

*Results may vary and are not typical. Named relationships describe professional work and background. They do not imply endorsement or guarantee a result.

Your client team

Who you'll work with day to day.

The people you'll work with once your project begins.

Assistant General Manager

Anna

Your main contact. Anna keeps your project on schedule and makes sure you always know what's next.

Customer Service

Kristen

Answers your questions and makes sure you get the help you need, quickly.

Ads Team

Alex

Reviews your ad accounts and optimizes campaigns so your ad spend keeps working harder.

Google Ads Team Lead

Sergen

Leads our Google Ads team, from search campaigns to YouTube.

Google Ads Team

Sam

Builds and optimizes your Google campaigns.

Video Production

Getro

Produces the videos that sell your expertise, from filming day through the final edit.

Social Media Manager

Jasmine

Plans and publishes your social content so your brand shows up consistently.

Video Editing & Community

Cassidy

Edits your videos and manages social comments and inboxes so no conversation goes unanswered.

Technical & Tracking Specialist

Anns

Handles deep technical troubleshooting and forensic tracking, so every lead and sale is measured correctly.

Behind every launch

30 experts.

Each critical role is held by someone with at least ten years of results in that discipline. Together they handle every step of launching and scaling your brand, then advertising it to generate leads and sales.

  • StrategyOffers, funnels and acquisition plans
  • CopywritingPages, video scripts, emails and ads
  • Brand & designIdentity, pages and creative
  • Funnel developmentPages, order flows and integrations
  • Video productionFilming and editing
  • Media buyingFacebook, Instagram, YouTube and Google
  • Tracking & analyticsEvery lead and sale measured
  • High-ticket salesScripts, training and sales KPIs

How we work

Our digital team.

Behind our people runs a team of digital employees, organized by result, not department. Each one owns one outcome and one measure. Our people set the standards and make the decisions. The digital team does the work that keeps every promise moving.

Chief of Staff

The week runs on plan, and nothing slips.

A daily huddle with every lane lead keeps priorities, deadlines and decisions moving.

Office of the Chief

Every request routed right the first timeSorting & routing
Every idea filed and findableCapture & library
No promise left hangingCommitments & decisions

Content

Every post on-voice before it goes outContent lead
Approval-ready copy in Bryan's voiceCopywriting
One story becomes a week of contentRepurposing
Seven LinkedIn posts a week, on scheduleLinkedIn

Pipeline

A calendar full of qualified callsPipeline lead
Every call prepared, every follow-up sentSales prep
Every booked call loggedLead logging

Delivery

Every client build owned from start to launchDelivery lead
Expert methods mapped and ready to buildIP extraction
Problems caught before they cost anythingOperations

Safeguards

  • Our people set the rules and make the decisions
  • Every digital employee works from Bryan's books, frameworks and voice guide
  • Least-access permissions, locked scripts and permanent activity logs

Meet us inside

Start with the free 5-day challenge.